As the Group Chief Commercial Officer, Frank is accountable for the mobile revenue of the Group with his remit spanning commercial strategy, operations, pricing and CVM, sales and distribution, MyDigicel app, business intelligence, analytics, insights and the Diaspora business.

 

Using data and analysis-driven insights, he and his team focus on understanding and working with consumer behaviour with an emphasis on building trust and forging an emotional connection to drive strong commercial and operational outcomes across Digicel’s 25 markets in the Caribbean and Central America.

 

Prior to joining Digicel in January 2013, Frank spent more than a decade with BT in the UK ultimately serving as Head of Pricing, Business, for BT Mobile. He has also held management positions at ntl, Dolphin Telecommunications, Cable & Wireless Communications and Silverlink Train Services in the UK primarily in the commercial pricing, products and services areas. He holds BA (Hons) in Business Studies from the University of Hertfordshire and a CIM Diploma in Marketing.